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Discover: The Fitness Matrix
The Fitness Matrix is the brain-child of Albert Ferguson, a Northwestern University graduate who had a vision to offer complete fitness services in west Evanston.
Ferguson, who holds an MBA from Georgetown University and was previously a global business consultant, returned to Evanston with the idea of offering fitness services for the entire the family. That venture started seven years ago, and he now manages two locations, which house three different fitness concepts. At 2409 Main Street, Albert runs The Fitness Matrix, which offers personal training, sports conditioning, group classes, nutrition consultations and more. The second space, at 2306 Main Street, houses Main Event Boxing & Fitness, and also offers Serafin Brazilian Jiu-Jitsu.
When asked why he chose Evanston, Ferguson says that he was inspired during his time at Northwestern, where he met great people, including his martial arts coach, Evanston Police Department Officer Ervin De Leon. Ferguson felt there was a need for martial arts classes for children in the west side of Evanston, so he has taken it upon himself to fill that void – with new classes launching in January of 2019. The next step for this entrepreneur, he says, is to offer programs beyond fitness, including women’s self-defense classes.
However, Albert’s successes have not come without challenges. "My greatest difficulty has been getting the word out about who we are and what we do. That's why I'm so especially grateful that the City of Evanston has been helpful in promoting small businesses. Just a few weeks back, we hosted the first Five-0 Fitness workout sponsored and organized by the Evanston Police Department. The event brought 30 members of the community into our space and was a great way for the community, the police, and business to connect," Ferguson says.
To those who are not familiar with his work or who have never tried any fitness regimen, then to seek the advice of a fitness expert, even if only for a short while, to help you set a fitness baseline, establish realistic goals, and develop a safe and effective exercise and nutritional regimen. "Planning is easy," he says, "the real skill comes in the implementation and follow-through." For Ferguson, fitness is a means for individuals and communities to realize the best version of themselves through hard work, commitment, and self-development. "When you build your body, you assert your will on changing your reality, and that changes every aspect of your life, especially your self-esteem," Albert says with a smile. "And no one looks better than when he or she is dressed in confidence."
If you want to learn more about The Fitness Matrix, please visit: thefitnessmatrix.me
The Sheridan Road / Chicago Avenue Improvement Project is complete! Join Mayor Steve Hagerty for a ribbon cutting ceremony on Tuesday, November 20, 8 a.m., at Sheridan Road and Lincoln Street. ow.ly/XJlc30mBIY9
Now, if bicyclists would actually follow the rules of the road it would be inclusive.
Still and yes I can say this death traps, and making a left is not practical in the current configuration
I've been quite impressed with the bicycle infrastructure Evanston has installed over the past 2-3 years. Things like this always cause some sort of controversy, but I'm glad the city has held firm on looking ahead to make life better and more inclusive for all residents.
Have a landlord-tenant inquiry? The Metropolitan Tenants Organization is holding office hours at the Evanston Public Library! More info: ow.ly/6w0t30mBJd0
From NorthbyNorthwestern: 3 Female Business Owners in the #Evanston Area You Should Know ow.ly/HzSv30mBsBM
Boss Ladies: 3 female business owners in the Evanston area you should know
northbynorthwestern.com
BOSSY Chicago is a platform that connects feminist customers to women-owned businesses. The platform has its roots on Northwestern’s campus, specifically, in the Garage.Congrats to Koi Fine Asian Cuisine & Lounge Sandy Chen for opening new project in Roscoe Village.
French restaurants have been closing in Chicago. Can Le Sud buck the trend? Mais oui.
chicagotribune.com
Phil Vettel reviews Le Sud, a French-Mediterranean in Roscoe Village in Chicago.Welcome another car line to #evanston - The Autobarn Mitsubishi of Evanston . Thanks Richard A Fisher for your commitment to The Main-Dempster Mile
The Autobarn Mitsubishi of Evanston | Mitsubishi Sales & Service
autobarnmitsubishi.com
Visit The Autobarn Mitsubishi of Evanston to buy or lease a Mitsubishi or for Mitsubishi service and repairs. Finance a new or used Mitsubishi in Evanston, IL.Pay tribute to our veterans at Evanston's Veterans Day Ceremony this Sunday, November 11, at 10:30 a.m., in Fountain Square.
As a reminder, City facilities and services will operate as normal on Monday, November 12.
